business lifecycle

Each stage of the business ownership life cycle brings unique challenges that require planning and a shift in focus by the business owner. IBA’s team of experienced staff can work with you to determine what training, skills and resources you may need to transition through this cycle.

The table below illustrates how IBA may be able to help across different stages of the business life cycle.

StageCharacteristics SegmentFeaturesIBA services
Preparation Genesis of business idea.

Concept development.

Product/service design.

Research phase.

Skills development needs.

Market research and testing.

Planning.
IdeaMinimal research, little overall experience, idea needs development.- Into Business online
- internal business development support
PotentialClear vision and concept; have done some research; minimal business experience.- Into Business online
- internal and/or external business development support
Ready to actWell-developed proposal; have realistic expectations on challenges of business.- Into Business online
- internal and/or external business development support
- business finance- - - business loan.
Start upLow sales volume and customers at start.Little awareness by market.
Can be little or no profits.

Can need extra cash.

High risk period.

Prone to mistakes.

Tweaking of product or service offering.
Start upBusiness has started trading; monitoring forecasts and cash flow.
StabilisationRefining and readjusting business strategies; establishing market presence.- Internal and/or external business development support
- Business finance- - business loan
- finance lease
- chattel mortgage
GrowthGrowing market presence, customer base and increasing sales.Operator is either exploring or implementing a growth strategy.Ready to growWell-developed business capability; retention or sound reinvestment of profits; good understanding of industry.- Internal and/or external business development support
- invoice finance
- producer offset loans
- performance bonds
- business finance– - business loan
- finance lease
- chattel mortgage
MaturityEstablished brand and market presence.Increased competition.
Highest point of sales reached/achievable under existing business model.

Slowing or levelling of growth.
MatureSuccessful business; realistic strategic vision; record profit retention.- Internal and/or external business development support
- invoice finance
- producer offset loans
- performance bonds
- business finance- - - business loan
- finance lease
- chattel mortgage
TransitionMature business exploring/implementing strategies for business sustainability, regrowth or reposition.Regrowth, transition or repositionIdentified need to develop strategy to change and explore opportunities.- Internal and/or external business development support
- Business finance - business loan
- invoice finance
- performance bonds
- finance lease
- chattel mortgage
ExitSales falling.Business being sold and/or business exit plans are being developed or are in place.Decline or ExitBusiness exiting and developing departure strategy.- Internal and/or external business development support.